May 2013

Take Charge of Your Prospecting and Revitalize Your Sales Funnel -Co-written with Aaron Hoos

Before embarking on a road trip, you need to know a few important facts – not only your point of origin and your desired destination but also a detailed map of the route you want to take. Your prospects go on a similar journey on their way to finding financial services. Their point of origin is the realization that they need sound financial advice from a professional. Their destination is opening an account at your office and transferring their assets to you.

Develop an Expert Status That Attracts Your Target Market- Co-written with Aaron Hoos

When you have a toothache, you don't go to your local mechanic's shop to have a cavity filled and when your car isn't running properly, you don't pay a visit to your dentist. Rather, you go to the professional who has the education, experience, and qualifications to solve it. You go to the EXPERT.

© 2009 Rosemary Smyth & Associates